Head, Strategic Planning - WWF International - Maternity Cover

Please note: This is a maternity cover role for a maximum of 6 months

Locations: Limited in Europe, only where WWF International has a possibility to contract

1. MISSION OF THE DEPARTMENT

• To engage audiences across the globe to accelerate conservation impact and to build the WWF brand.
• To ensure a coherent ‘One Brand, One Voice’ by integrating and supporting the communications functions across the network (Practices and Country Offices)
• To facilitate and coordinate the development and alignment of the WWF network to a global brand and communications strategy
• To provide a center of excellence to the network and convene the communications community in terms of communications practice, coordination across Practices, techniques, platforms, and digital media
• To provide common technology platforms network-wide to enable communication with the audience. 

2. MAJOR FUNCTIONS

• Working closely with the Senior Director of Brand & Network Communications and the Senior Director of External Relations, to develop the strategy for the division (INT C&M) and build a team ‘unique selling proposition’ (USP) as an International Secretariat team.
• Builds and maintains strong relationships with the Community of Communicators (including Practices), acting as the liaison to the C&M division
• Leads integrated communications planning of flagship products, so they are delivered on time and to a high standard
• Leads the Planning unit to manage the editorial process; trafficking requests for support from the network and ensuring there is an action plan in place to deliver all committed activity.

3. MAJOR DUTIES AND RESPONSIBILITIES

• Provide input into the INT C&M strategy and prioritization of activity, along with the department leadership
• Work closely with other Unit Heads by acting as a coordinator for the division, putting the C&M strategy into practice, and making sure there is cohesion between units and our external messages
• Support the development of the Global Network Comms Strategy - the key moments where the whole network should come together to achieve our global goals
• Being a key point of contact for the Community of Communicators; socialising and gaining buy-in for the Global Comms Strategy and flagship activity
• Supports and oversees the Planning Officer in fielding requests from Network Offices, Practice communicators, Campaign,s and others; ensuring these align with our global priorities
• Managing products that facilitate network collaboration and integration
• Represent the C&M team at key organizational meetings and cascade relevant information
• Leads in ensuring there is coherence of external messages across all our audiences, maximizing all opportunities to raise WWF’s visibility, and increase understanding of WWF across all our audiences
• Undertake any other task requested by the Senior Director, Brand & Network Communications.

4. PROFILE

Required Qualifications.

• University degree in a relevant field, or equivalent;
• At Least ten years experience in brand management and communication, preferably in the private sector;
• Experience working in an international environment.   

Required Skills and Competencies.

• Significant experience in leading the development of marketing plans, communications plans, and/ or brand strategy;
• Experience in leading teams of people, nurturing talent, and managing up and across an organization
• Possess a demonstrated ability to influence complex stakeholder relationships and build engagement and support across a wide range of complicated issues or projects
• Strong leadership with an ability to think strategically; creatively and laterally;
• Excellent planning skills - competent at coordinating multiple stakeholders, managing multiple projects simultaneously, and delivering on time.
• Excellent written and verbal communication skills;
• Excellent interpersonal and diplomatic skills;
• Effective negotiating and influencing skills
• A flexible and positive approach to problem-solving
• Dynamic individual who works well in a fast-paced global environment;
• An open and participatory style that encourages creativity and cooperation;
• Demonstrated skills and experience in managing high-level relationships with agencies and external partners
• An interest in and commitment to environmental and conservation issues
• Perfect command of English, and other languages an asset;
• Embraces the WWF mission and values of the organization: Courage, Integrity, Respect & Collaboration.   

5. WORKING RELATIONSHIPS

Internal.

Works closely with Directors and Unit Heads in the division to craft campaigns, interacts frequently at senior level with colleagues at WWF International, the practices and importantly with focal points in NOs and POs.

External.

Communication experts, design and advertising agencies or freelancers; partners and other NGOs